Monthly Archives: February 2012

5 reasons that reporter isn’t calling you back

By Gil Rudawsky | Published: February 23, 2012

GroundFloor Media’s Gil Rudawsky offers five reasons that your phone call to a reporter isn’t being returned.

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Radio Interview: GFM’s Barb Jones on Reputation Rehab

By Gil Rudawsky | Published: February 21, 2012

In a radio interview with Inside Communications with Mike Bako, Barb Jones, Senior Director of Communications at Ground Floor Media joined the program. She discussed the role of Public relations and its importance during a communication crisis or media scandal. She elaborated in her interview and article about the importance of going farther than strong [...]

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4 tips to help PR clients navigate the political season

By Gil Rudawsky | Published: February 14, 2012

GroundFloor Media’s Gil Rudawsky says don’t let your client get ensnared in a crisis because you didn’t do the research.

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Investigation quietly dropped, Lance Armstrong and PR team can take victory lap

By Gil Rudawsky | Published: February 9, 2012

During the two-year doping probe, the seven-time Tour de France winner’s PR defense was artful, according to GroundFloor Media’s Gil Rudawsky.

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